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Philips 77OLED908

77 inch OLED 4K Ultra HD HDR Ambilight Smart TV
  • • Get £50 or £100 OFF selected Philips soundbars with this TV.

    • Embedded Dolby Atmos sound by Bowers & Wilkins

    • “Brilliant picture quality and solid audio make the Philips OLED908 an easy recommendation” 'What Hi-Fi?' - 5 Star Review

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SKU:
PHIL-77OLED908
UPC:
8718863038499
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Philips 77OLED908

£4,199
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To get the most out of this product we recommend our expert design and installation service. Find out more.

Product Information
Sensational picture quality, with movies, gaming and TV, makes the Philips 77OLED908 the leader of the pack.

PLEASE NOTE: This model does not come with any apps related to Freeview Play/Digital UK. This includes BBC iPlayer, ITVX, All4, My5. If you wish to access one of these apps, we recommend pairing with a Smart device such as a set-top box or games console or casting these apps to your TV from an Android or Apple phone.

The ultimate Philips
With its 77 inch screen, Ambilight and the latest OELD screen, the Philips 77OLED908 delivers breathtaking images. The latest chipset also makes this Philips 77 inch TV an ace with gaming. Sound by Bowers & Wilkins and Google TV complete what is one of the finest TVs on the market.

Micro Lens Array (MLA) technology for incredible picture brightness
Featuring MLA (Micro Lens Array) technology, the Philips 77OLED908 delivers sensational picture brightness. MLA uses a layer of tiny lenses to improve the screen’s focus. Enhanced brightness brings images to life, with more realistic and natural colour. Brighter screens also perform better in daytime lighting, letting you see more detail then you otherwise would with a conventional OLED screen. A further bonus is the wider viewing angle, giving everyone in the room a more natural picture.

Enhanced by Ambilight
With such intense colour and brightness, Philips’s unique multi-mode Ambilight technology takes full advantage of the MLA OLED screen. Using intelligent LEDs around the sides and top of the TV, colour from the picture is cast into the room – in real time. Colour, vibrancy and excitement move beyond the screen and into your living room, bringing you a viewing experience beyond the ordinary.

Embedded sound by Bowers & Wilkins
With sound by Bowers & Wilkins, you can be assured of a top-class audio performance. Bowers & Wilkins are a premium brand, making some of the finest at home and in-car hi-fi speakers. Discreetly placed beneath the screen and behind a classy, Kvadrat fabric grille, the speaker array projects the sound deep into your room. A dedicated centre channel makes sense of dialogue, while the built-in subwoofer delivers the punch. Dolby Atmos processing makes the most of your compatible movies.

Compatible with DTS Play-Fi Home Theatre – just add wireless speakers for surround sound
For added versatility, the Philips 77OLED908 is compatible with the innovative DTS Play-Fi Home Theatre system. When using the DTS Play-Fi app, this lets you integrate the TV into a wireless home cinema speaker system, using the TV as the centre channel. Wireless surround sound doesn’t get much easier or more flexible than this.

Optimised processing, with Philips’s 7th Gen P5 AI
Philips’s latest P5 processor works in tandem with the Google TV Smart TV operating system and uses AI to optimise the picture quality from all sources. It monitors light levels in the room and adjusts the TV’s brightness, gamma and colour, in real time, to optimise the image. The processor also offers Eye Care, Dark Detail Optimisation and Colour Temperature Optimisation modes, for a bespoke viewing experience.

IMAX Enhanced and Filmmaker Mode for a cinematic performance
Nothing beats the big screen thrill of IMAX and now, thanks to IMAX enhanced, you can enjoy the power of IMAX on your TV, too. Used with IMAX certified 4K HDR content, IMAX Enhanced uses their proprietary digital remastering technology (DMR) to deliver ultra-vivid images. Designed in collaboration with filmmakers and studios, Filmmaker Mode lets you experience the cinematic vision, exactly as the director intended. Overriding the TV’s own motion and picture processing, Filmmaker Mode presents the correct aspect ratio, colour and frame rate – just as the filmmakers intended.

Multi-format HDR support, including Dolby Vision and HDR10+ for a stunning picture from all sources
As well as IMAX Enhanced, the Philips 77OLED908 also offers Dolby Vison and multi-format HDR, including HDR10+. Along with Dolby Vision, HDR10+ offers scene-by-scene HDR mastering for the truest, most accurate HDR picture technology. Each scene is optimised, meaning the maximum amount of detail is shown – even in the brightest or darkest moments.

Incredible gaming features, including Dolby Vision Gaming
As one of the first TVs to feature the innovative MediaTek Pentonic 1000 chipset, this Philips TV is incredible with gaming. Highlights include Dolby Vision gaming at up to 4k/120Hz, bringing a truly cinematic feel to your gameplay. It’s also compatible with VRR (Variable refresh Rate), AMD FreeSync and Nvidia G-Sync systems, giving you super-smooth gameplay on a wide range of consoles and PCs. Unique to Philips, Ambilight’s gaming mode brings another dimension of immersion.

Google TV
Using Google’s world-class interface, Google TV makes accessing this Philips TV’s smart features a breeze. Providing access to over 700,000 movies and TV episodes and over 10,000 apps and games, Google TV covers all the Smart entertainment you need. With access to Netflix, YouTube, Amazon Prime, Apple TV and Disney+, all your favourite streaming services are covered. Customise your home screen with the apps you use the most, enjoy recommendations, curate your movie nights and even add to your watch list via your smartphone – Google TV makes sense of Smart TV.

Please note that this model does not come with the BBC iPlayer app built in. If you wish to access BBC iPlayer, we recommend pairing with a Smart device such as a set-top box or games console.

Voice control with built-in Google Assistant and works with Alexa
Working via the built-in Google TV system, Google Assistant helps you find content, apps and even controls compatible smart home devices, such as the Philips Hue lighting system. All this is available by simple voice command. Alternatively, connect your Amazon Echo or similar Alexa device and use voice commands via Alexa (Works with Alexa).

Stylish, flexible design
With its ultra-slim bezel and Danish fabric speaker grille, the Philips 77OLED908 has a subtle, classic design that will stand the test of time. Thanks to its compact centre stand, it’s also highly practical – fitting on furniture that’s much narrower than the TV itself. The latest remote control is slimmer and simpler to use than before and now features USB recharging.

Enjoy the best of every genre, with the Philips 77OLED908.

Please note, this Smart TV features third party Apps. These Apps may be modified or withdrawn at any time. There may also be a delay in launching some of the featured Apps. Catch-up TV Apps may vary by region. The function and availability of apps is not covered by the manufacturer’s or Richer Sounds’ guarantee.

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